Content Quality and a New Panda Update Warning [Part 2]
In Part 2 I want cover some of the things you absolutely need to understand when deciding if a web page is actually high quality. Google’s latest Panda update will most certainly be looking to penalise more “low quality” sites so it is imperative you make sure your web pages are truly high quality. In few days I will also post [part 3] that covers identifying web spam and other things that will put your pages into penalties. I have created an extensive tutorial on this whole subject of web page quality based on the the published (and unpublished) guides and guidelines of Google. It’s available at the link below. I don’t normally produce products at this low price but I want as many people as possible to take this one up. Without this understanding every website and web page you ever create will an uphill struggle at best. User Intent I spoke last time about User Intent. That means “what does the user actually want to do when they type in query in the Google search engine”. This is crucial that you understand this. If the web page the searcher lands on does not “fulfill” the user intent the they will simply move on elsewhere. Ads, sales pitches, affiliate links, opt-in forms will all be ignored as the simply “BackPage” to the search results to try something else. When I say “User Intent” for the search query I really mean your target keywords. The keywords you are expecting people you find your site with There are three types of user intent. 1. Action (want to something like take a test or compare prices)… Read More »Content Quality and a New Panda Update Warning [Part 2]